02 / How we source
Three ways we get to a better price.
You are buying to resell. So the question is not whether our price is low, it is whether it leaves you room to beat the appointed importer in your market after your own margin.
Three mechanisms do that. Which one you are looking at changes what you can build on.
01 Buying at origin
We source direct rather than through the appointed importer in your market. Their margin is not in your cost.
For a wholesaler this is the mechanism that matters most, because it is the one that survives your markup. A discount off an importer's list price does not, since you are still paying their margin underneath it.
Structural, repeatable, and it does not depend on a parcel happening to be available.
02 Consolidating orders
Full container movements cost less per case than anything smaller. Most wholesalers cannot fill a container on a single line, so they never see that price and buy in pallets at pallet economics instead.
We combine orders across buyers to reach container volume. You get container pricing on a quantity you could not commit to alone.
This is the mechanism competitors find hardest to answer. It is not a margin they can cut, it is a position in the middle they do not hold.
03 Surplus and clearance parcels
Producers, brand owners and distributors exiting a market come to us with volume that has to move. Overproduction, a discontinued line, a vintage clearing before the next one lands, a market exit.
Those lots are priced to move. They are also finite and they do not come back.
Who this suits. A wholesaler with an opportunity slot, a promotional line, a discount or cash-and-carry channel, or an export route. Anyone who can place volume once at a sharp price without needing it again next quarter.
Who it does not. If you are filling a permanent listing that has to be there every month, mechanisms one and two are your route and we will say so rather than sell you a parcel that will not repeat.
Which one you are getting, stated
We tell you every time.
A price from mechanism one or two is a price you can plan around and requote next quarter. A price from mechanism three is available now and will not be there in six weeks.
Presenting the second as though it were the first is how buyers get caught out with a listing they cannot restock. We do not do it.
What makes it possible
Bonded warehouses in the Netherlands, France and Latvia.
Holding position in three countries under duty suspension is what lets us take a parcel when it appears rather than only when a buyer is already waiting. It is also why the movement to a Western European buyer is short.